Surfactant
Amino-acid cleansers
Coconut-derived. They lift oil and build-up while leaving the scalp's lipid layer intact.

Cleanse
Daily hydration for dry, thirsty hair
Ships direct from the lab in 3–5 days
Sixty-day money-back promise
Sulfate-free & colour-safe
A weightless daily wash built on coconut-derived amino-acid cleansers and panthenol. It lifts oil and pollution from the roots while plant ceramides rebuild the lipid barrier along the mid-lengths, so hair dries soft instead of squeaky. Balanced at pH 5.5 to match the cuticle, with no sulfates or silicones to coat the fibre. Formulated to help with hair loss, thinning and flaking while making hair look and feel thicker with every wash.
Thinning is rarely one thing. It is a scalp that has lost its barrier, a follicle sitting in low-grade inflammation, and hair that breaks before it reaches length. This formula is built around those three, and here is what each key ingredient does about them.
Harsh sulfates strip the scalp barrier, and a compromised barrier is one of the first things that shows up as shedding. These clean the scalp without that stress, so the follicle environment stays intact wash after wash.
A dehydrated scalp sheds more readily. Panthenol holds water in both the scalp and the fibre, so the follicle and the hair it produces stay in better condition.
Much of what looks like thinning is breakage along the length. Ceramides rebuild the lipid cement between fibres so strands resist snapping and the hair you have reads denser.
Supports the scalp barrier and calms the low-grade inflammation that disrupts the growth cycle, helping hair stay in its growing phase for longer.
Cosmetic formula. It supports the scalp and the fibre — it is not a treatment for medically diagnosed hair loss.
pH
5.5
Size
300 ml
Sulfates
None
Fulfilment
Latherlys
Ingredient spotlight
A short list of ingredients we can explain, each chosen for a specific job on the scalp and the fibre.
Surfactant
Coconut-derived. They lift oil and build-up while leaving the scalp's lipid layer intact.
Hydration
Draws moisture into the cortex and keeps the fibre flexible as it dries.
Lipid seal
Rebuild the natural cement between hair fibres to reduce friction and breakage.
Barrier support
Keeps the scalp ecosystem calm and balanced over repeated washes.
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